As part of efforts to support the fight against the COVID-19 pandemic in Africa, MultiChoice has partnered with the One Africa Global Foundation for a continent-wide broadcast of the COVID-19 Hope for Africa Concert.
Confirming the development was Managing Director of MultiChoice Malawi, Gus Banda who said the concert shall be held on Sunday, May 31 on Africa Magic Family thus on DStv channel 154 and GOtv channel 2.
Speaking on the partnership, Banda said the 3-hour televised special will feature performances by top African music artistes as well as appearances by media icons and other prominent personalities on the continent.
Banda said some of the star studded line-up includes: 2Baba, Akothee, Banky W, Betty G, CIC, Cobhams Asuquo, Dakore Egbuson-Akande, Denola Grey, Diamond Platnumz, Eddie Jay, Jahprazah, Jeff Maximum, Kyee Benda, Osas Ighodaro, Princess Jnap Sessay, Praiz and Waje.
He further said these artists will all give goodwill messages of hope and encouragement to every African, from the comfort and safety of their homes.
“As Africa’s biggest storyteller, we are committed to giving back to the communities where we operate. We are passionate about the development of the African continent as we continue to use the power of entertainment to give hope, enrich lives, and bring people together especially during these uniquely difficult times.
“This is why we are partnering with the One Africa Global Foundation to broadcast the COVID-19 Hope for Africa Concert in more than 49 countries across Sub-Saharan Africa,” said Banda.
He further added that the funds which will be raised from the concert will be dedicated to ensuring the safety and wellbeing of health care professionals across the continent who are on the front lines in the fight against the virus.
It is reported that these funds will be used as special interventions for accessible, functional medical equipment, COVID testing stations and Personal Protective Equipment (PPE) to minimize exposure to the virus.
Reacting to the development, Chief Executive Officer of One Africa Global Foundation Paul Okoye said this is the time when unity and love should be the order of the day so as to easily defeat the COVID-19 pandemic which has hit hard the continent and the rest of the world.
“As the world unites to fight this pandemic, Africa needs to play its part. We have done well so far but we can definitely do more together. Which is why the One Africa Global Foundation ‘Hope for Africa’ COVID-19 Virtual Benefit Concert was put together for us to dig deep in our hearts and lend a hand to the Continent that has given so much to the world. You and I and the rest of Africa can only play our roles diligently and hope.
“We are stronger together and flattening the curve will not yield results if as individuals we don’t play our part. We at One Africa Global Foundation stand united with all citizens of our great land, to protect, preserve and empower Africa in this crisis,” said Okoye.
The One Africa Global Foundation, the development arm of One Africa Global, is a non-governmental, not-for-profit organization working for the social development of vulnerable and less privileged people.