It might be considered an honest advert but tongues have already started wagging over an advert by the National Bank which appears to take a swipe at Standard Bank.
An announcement on system upgrade which is going viral seems to be a direct attack on Standard Bank, especially that it is coming from a rival bank.
The National Bank advert has two cartoons conversing in which one asks another the difference between a mechanic and a doctor.
A character named Einstein responds that while an engineer kills off the engine to repair a vehicle, doctors work on a person while the person is alive. National Bank then promises its customers that it will not shut down its branches or system as it is doing upgrade.
From last Friday to Sunday, Standard Bank was on a total shutdown owing to what they said was a system upgrade.
The advert appears to hint that Standard Bank are like mechanics who can’t work on a car while it’s engine is alive.
Some quarters have faulted the line of advertising as undermining engineers. However, others have welcomed it.
ALL THE BANKS ARE THIEVES, THEY USE UR MONEY FOR A VERY HUGE FROFIT AND SEE WHAT THEY GIVE AS INTEREST, LITTLE
Guys, the same advert happened when Celtel went in flames and Telecom Networks Malawi placed their advert successively always with you… No hurdles and so so so. And they reached to the extent of having a megafon… Pointing to the map of Malawi
Pali chokanganila apa?
Chipereganyu in my mind aaaa ,,,,zanga ndimakwilira ine
Standard bank kuba ayayayayayaya mwezi ndi mwezi masauzande athu mukumatani nawo
Interesting but true
Dzuwa salozelana kkkkkkkkkk
Lusekelo Ng’ambi Longwe Mc Chabupi Sikwese Winnie Msefula
National Bank Till I Die.
THEY DESERV MOCKERY FROM OTHER BANKS .EDUCATED PEOPLE MAKING THE OWNER OF MONEY FEEL PAIN. WHAT IS THIS. ARE YOU STANDARD OR PLANDERD? HEEEEEEE! MUKUFUNA AKAPANGE KATAPILA?
Koma kumeneko!!! ndi wokonza magalimotowo.banki ya fake.What you,re good at is stealing from people with your so called BUNDLE CHARGES which are just too high STUPID BANK .NO professionalism AT ALL.
Kkkkkk Kondwani Chimenya
Man zochititsa manyazi
Watch out for bank khonde
Za m’dziko izi zotsala taona anthu achuma ife ka bank kanuko inali sefa chabe ATM kukaika ku pa sitti g room mnyumba mwawo so what r u saying?Aneba kumadzagogo kufuna kutapa ndalama so shut up b 4 u the whites call u ignorant.Umbuli sayanika ngati zovala. Bank sichipulumutso.
Standard bank ngati Ali munthu amamvA amuziwe yesu
Mediocre services,thus what you,all provide to Malawians! Hush,all of you!
True very inconvenient
aaa bakanganani. Zanu izo
NB Bank ov the nation! no need ov comparison.kkkkkk owex n love wt it.
Oh but look who has done it earlier?NBM kuchedwa. You imitate Standard . credit cards , Building innovations , Loans etc…. You should lead other Banks chifukwa Malawi ndi homeground yanu.
koma ndiye mtopoladitu
National bank for life….
@ Standard Bank they don’t have creative marketers.
thanks for ur views.u r all right
Just liked tht mockery
Now I got the meaning
This is nothing to complain about,its a sign of core thinking. I even like it
Before I illustrate yet another case of NB’s condensanding attitude towards other local banks, enlighten me on the difference in substance between a cheque issued by a bank and a bank certified cheque
Ok, ok, ok, ok
FDH for life.
Kkkkkkk…….satirical
Interesting…
Standard Bank is really getting worse. Especially Limbe branch where they only have 3 cashiers. And gets clouded like Limbe market.
kkkkkkkkkk Malawi ndi Malawi sazatheka always capitalizing on somebody weaknesses forgetting yours
NB is comparing unlike things, like tomatoes with oranges. Std Bank was changing from the core banking system, Bankmaster to Pinacle, while NB was upgrading the existing core banking system from T24 R9 to T24 R15. The scope was different and should not be compared.
They’re not comparing, they’re contrasting.
NB bank of the nation
Moto buuu national bank ndi dhilu
There is nothing which can be regulated here.
No any sensible marketer can point out flaws in the advert.
Where is the legal proof that the advert is targeting Standard bank?
The marketer has just capitalised on the competitors weakness.
SWOT analysis at its best..
we dont hav abank that save batter in malawi so dont xool us mr rlo banda.
Am not schooling anybody here,,,but am just defending the role of a marketer,,,
And would you please point out where the advert creator has stated that NB is better than Standard bank?
You will see that we are just assuming because of the experience,,,that is the what a professional marketer has to do,,,playing with a customer’s mind so that they should make their own judgement,,,
Rlo Banda do you work for national Bank or you a marketer yourself?. Just curios.
I respect your views though.
hehehe he is just explaining how markets operate baba hehehe you capitalize on weaknesses of your rivals if at at all your sensitive to prevailing market condition
Shaibu,,am just a marketer,,,I also teach marketing,,,iv never worked for any bank,,,thanks boss
Personally i don’t see anything wrong with the advert.
There is nothing wrong with the advert.
Business is a competition and marketers are supposed to make a lot of noise on their strengths.
This happens everywhere in the world.
“MBC states that their TV reach out to more than 50% of total viewers while others broadcast to their friends and families”.
“TNM states that network samakwelela muntengo”.
“Butex states that sop INA imangokula koma ilibe thobvu”.
It is ethical for marketers to make noise on their strengths. That’s the only way to convince customers that their products are better than competitors.
You communicate on the benefits which customers can get from your products.
In this case NB is saying that while they are updating the system,,customers will not be affected.
There is nothing childish in the advert as the marketer has not mentioned any other bank apart from NB.
Perfect
True. That is the way we marketers do
NB is the best, that is international standard switching systems without inconveniencing clients.
ine phee ndikabox kanga ka bank mkhonde …no network shutdown.. maluzi akavuta chikwanje kuphwasula basi kkkkkkkk
lucky enough I buried my money za kumabank zanuzo musatinyase
kkkkkk the soil is gonna eat it when u die i won’t even get a share ndakwiiya nanu kkkkkkk
kkkkkk kkkkk I put in the trank and buried them nothing can happen kkkkk than to freeze my account for nothing
kkkkk ndiye mbewa zidya
kkkk ine pheee ndi FMB
NBS take it or leave it!
Kumangosunga nyumba basi
Std bank does things on impulse.it froze my friend’s account within a short period of time for failing to have his account updated.FDH,the bank that cares its customers!
yeah very true
hehehe NB marketing team is savage
My bank adha
Yama yoo
lol marketing team yovela lil yachty
Truth pains!! As 4 me,am in de view of de advert.In fact,some of de services reindered by Standard bank leave alot to be desired.It can’t even withstand wth de services provided by OBM.With OBM,customers are able to pay utility bills,buy airtime,send & receive money etc using phone while Standard bank fails.Its high time Standard bank make their services “standard.”
Its a very insensitive and childish advert. These things need to be regulated.
This is very interesting: does it mean that when a car is “switched off” then it is “dead”? Or how does “live” apply in cars?
NATIONAL BANK……… KUYENDA NDI MDIDI