Malawians will now be able to connect with friend and families without any worries as the popular messaging app, Whatsapp, announced it is scrapping its subscription fee.
WhatsApp introduced the fee a few years ago, forcing new users to pay an annual $1 subscription after the first year.
“Many WhatsApp users don’t have a debit or credit card number and they worried they’d lose access to their friends and family after their first year. So over the next several weeks, we’ll remove fees from the different versions of our app and WhatsApp will no longer charge you for our service,” a blog post today from the company said.
The Facebook-owned company also announced it will not come up with third party advertisements as a way to generate money.
However, the company says it plans to test tools that allow users to communicate with businesses and organizations they want to talk to.
“That could mean communicating with your bank about whether a recent transaction was fraudulent, or with an airline about a delayed flight. We all get these messages elsewhere today – through text messages and phone calls – so we want to test new tools to make this easier to do on WhatsApp, while still giving you an experience without third-party ads and spam,” said Whatsapp in the statement.